so this won’t make sense to any of you, but i was pretty proud of myself when i made this. i used various xsl elements to basically have the page pull data from an xml document:

xsl

...
<xsl:variable name="readmore">
  <xsl:choose>
    <xsl:when test="@readmore != ''">
      <xsl:value-of select="@readmore" />
    </xsl:when>
    <xsl:otherwise>
      See all <xsl:value-of select="@title" />
    </xsl:otherwise>
  </xsl:choose>
</xsl:variable>
<div style="font-size:8pt;">
  <a href="{@url}"><xsl:value-of select="$readmore" /></a>
</div>
...

this is a sample of the xml that it pulls:

<page id="..." title="Newsletters" url="newsletters.asp"
  thumbnail="include/media/images/products-newsletters.gif"
  description="blah blah blah">

so since there isn’t a title attribute to this node, it’ll default to the title. on the page, it’ll say “See all Newsletters”

i made it myself! yay